Local Franchise Owner/Location General Manager - Use Cases with Lucit¶
Role Overview¶
The Local Franchise Owner or Location General Manager is responsible for local advertising execution, reporting to the main office, and ensuring compliance with brand standards. This role manages day-to-day billboard campaigns and coordinates with the franchisor for resources and support.
Typical Responsibilities: - Execute local billboard campaigns - Submit reports and proof of performance to main office - Request advertising co-op and provide campaign documentation - Use brand templates for local ads - Coordinate with franchisor and operators
Common Pain Points¶
- Manual reporting to main office, wish for automated data access
- Delays in co-op submission due to waiting for billboard company to provide screen photos
- Lack of brand templates in required billboard formats
- Limited resources for local advertising execution
How Lucit Solves These Problems¶
Lucit empowers Local Franchise Owners and Location Managers with automation and resource tools:
- Automated Reporting: Main office can pull campaign data and analytics automatically
- LucitXR Real-World Mockup Generator: Instantly generate screen mockups for co-op submission
- Template Library Access: Use approved brand templates in all billboard formats
- Resource Portal: Access advertising resources and support
- Compliance Monitoring: Ensure local ads meet brand standards
Key Features for Franchise Owners/Managers¶
- Automated Reporting Tools: No manual submission required
- LucitXR Mockup Generator: Real-world previews for co-op documentation
- Template Library: Access to all approved templates
- Resource Portal: Support and training for local campaigns
Typical Workflows¶
1. Local Campaign Execution & Reporting¶
- Launch local billboard campaigns using brand templates
- Use automated reporting tools for main office access
- Generate mockups for co-op submission instantly
2. Resource Access & Support¶
- Access advertising resources via portal
- Request support and training as needed
- Ensure compliance with brand standards
3. Co-op Submission & Documentation¶
- Use mockup generator for proof of performance
- Submit documentation to main office without delays
- Monitor campaign impact and optimize as needed
Success Metrics¶
- Reduced manual reporting workload
- Faster co-op submission and approval
- Improved compliance with brand standards
- Enhanced access to advertising resources
- Higher campaign effectiveness and ROI
Related Content¶
Technical Documentation¶
Getting Help¶
Next Steps¶
Last Updated: 2026-01-16 | Questions? Contact Support