Lucit Case Studies¶
Explore how billboard operators, automotive dealers, real estate agents, a ski resort, and a convenience-store brand use Lucit to automate creative updates and manage digital billboard campaigns.
| Case study | Focus | Reported outcome |
|---|---|---|
| Adams Outdoor | Attracting automotive advertisers and automating creative changes | New automotive business and reduced manual work |
| Allison Outdoor | Customer creative control and scheduling efficiency | 220–230 creatives per month and 1,043+ labor hours saved per month |
| Paisley Kelly | Real estate branding and listing automation | Greater creative freedom and control over billboard advertising |
| Huff Hills | Timely advertising for a ski resort | Content reflecting current offerings and conditions |
| Automotive | Inventory-connected automotive campaigns | 93% of campaigns still active at the time of the study |
| Real Estate | MLS-connected listings and agent-created content | An average of 31 creatives generated per month |
| WestGate Cars | Automated vehicle inventory advertising with Lamar | 345 creative changes and approximately 30 labor hours saved per month |
| Parker's Kitchen | Store-specific fuel prices and promotions across operator campaigns | 5.2 million plays and 13,153 distinct creative/price images through the October 1, 2026 snapshot |